About Us

Bringing you a whole new world of flexible fireplaces designed to heat up your life in style.

Established in 2002, The Fire Company is an Australian design, innovation and export success story. Its ground-breaking range of eco-friendly ethanol fireplaces, burners and accessories can now be found in 52 countries worldwide, across a diverse range of architectural environments.

Since its inception, The Fire Company has been at the forefront of innovation with its award-winning, high-end EcoSmart Fire brand, and it continues to set benchmarks in design, originality, safety and sustainability. The Fire Company has pioneered the evolution of the now well-established international ethanol fireplace industry and has led the creation of global standards and testing platforms.

The Fire Company launched its second, more affordable brand of ethanol fireplaces - Blu Box Fireplaces - at Australia’s designEX 2010.

Driven by their vision to create superior styles of open fireplaces, the directors behind The Fire Company continually undertake research - of their products, the marketplace, client and consumer requirements - and extensive product development. 

The Fire Company Brands


Distributor Opportunies Available.

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